Project: Macy's mBlog Visual Content System

Role: Digital Designer (Collaborative Team)

Company: Macy’s, 2016-2017

Key Contributions:

• Designed 150+ blog graphics aligning with Macy's seasonal campaigns

• Developed responsive layout templates for fashion/beauty/lifestyle content

• Executed high-volume photo editing (retouching, color correction, composites)

• Partnered with copywriters to create visual-verbal storytelling synergy

(Tools: Photoshop, InDesign, WordPress CMS integration)