Project: Hearts United Merchandise Design

Role: Designer

Company: Omnicom Media, 2026

Description:
Designed a collection of branded swag for Hearts United, Omnicom’s newest agency, translating the agency’s established visual identity across a range of physical brand touchpoints. The collection included hats, notebooks, hoodies, and other branded merchandise, with a focus on creating cohesive, recognizable applications of the existing brand system.

I collaborated closely with the Global Design Director to develop and refine the designs, ensuring each piece felt consistent with the Hearts United brand while adapting the identity effectively across different materials, formats, and merchandise applications.